Eldad Preger
Eldad Preger leads the AdTech sector for Airwallex in Israel, where he focuses on empowering platforms and networks to navigate the complexities of global financial infrastructure. Leveraging deep expertise across the digital ecosystem, he partners with high-growth AdTech firms to design scalable Go-to-Market strategies that optimize cross-border capital flow. By integrating sophisticated payout solutions and multi-currency management into the core business logic, Eldad helps companies eliminate operational friction and accelerate their worldwide expansion.
Prior to joining Airwallex, Eldad built a career at the intersection of cloud infrastructure and media monetization. He previously served as an Account Manager at AWS, where he supported and managed the digital transformation journey to the cloud for scaling tech-heavy organizations, and as VP of Media at Primis, where he spearheaded global supply-side growth and publisher relations. This unique blend of experience allows him to bridge the gap between financial technology and AdTech operations, transforming the back-office from a cost center into a strategic engine for global supply-side scale.